GDA GROUP — BRAND ASSETS
gda.group/brand

GDA-Group-Brand-Guidelines.pdf   10pp A4. Typefaces embedded; it reads
                                 correctly on a machine that has neither
                                 installed.

svg/                             The originals. Vector, outline data. Use
                                 these wherever the medium accepts them.
  mark.svg                       The mark, for light grounds
  mark-reversed.svg              The mark in paper, for the firm's navy
  lockup.svg                     Mark + name — the primary asset
  lockup-reversed.svg            The same, for dark grounds

png/                             Transparent raster, for where SVG is refused.
  gda-mark-{256,512,1024,2048}.png
  gda-mark-reversed-{256,512,1024,2048}.png
  gda-lockup-{1024,2048,4096}.png
  gda-lockup-reversed-{1024,2048,4096}.png

  All RGBA with a real alpha channel.

THE SHORT VERSION
  Clear space   One mark-width on every side. Nothing enters it.
  Minimum       Lockup 34px / 12mm. Mark alone 24px / 8mm.
  Colourways    Two, and no third. No monochrome, no greyscale.
  Never         Re-draw it, re-set the name in live type beside it, stretch,
                skew, recolour, or imply a relationship the firm has not
                confirmed in writing.

No CMYK or Pantone is supplied. A process or spot conversion depends on stock,
ink and press; ask the pressroom and it will be converted against the actual
print condition rather than guessed at here.

Questions, other formats, permission: gda.group/pressroom
